<aside> 💡 Welcome to the Dovetail partner program! We’re stoked to have you on board. Below, you’ll find valuable information about our latest launch, a brand pack full of assets, and a template with tips to help you get started with an authentic review of the Dovetail product. We’d like to thank you one more time for choosing to partner with us—if you have any questions that need answering, please don’t hesitate to reach out to our wonderful community manager, Jeremie Gluckman.
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Contents
Dovetail for Product Teams Customer Insights Hub Messaging
<aside> 💡 These trends are why a Customer Insights Hub is an inevitability. Old ways are dead, new ways are being born. The best teams are already realizing this and moving onto the promised land of the Insights Hub.
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Product team resources are more limited than ever
With the downsizing of product teams over the past few years, there’s been a shift towards product team generalization. UX Researchers aren’t being hired the way they used to, and the traditional PM, PMM, UX Research, UX Design roles may not be as clearly defined in the future.
Increasing pressure to improve workflows with the help of AI
Ai is making it easier than ever to do research and analyze large amounts of data, and there’s a huge opportunity for product teams to get smarter about how they work with customer feedback.
The modern product tech stack is fast evolving
Product teams are faster, more effective, and more productive when it comes to designing and building software, and managing workloads and collaborating throughout the development lifecycle. Yet today, the way teams manage customer knowledge is still done in archaic ways. Scattered spreadsheets and tools hold important customer insights. Siloed teams aren’t sharing what they know. Organizations aren’t able to learn over time because they have no systems in place for ensuring decision makers have the most relevant customer insights available to them when they need them most. But with Dovetail—fragmented knowledge is a thing of the past. The old way is dead and the best product teams are adapting by creating single sources of truth, powered by AI, that help the whole organization stay connected to the customer.
<aside> 💡 What an Insights Hub is and the value it offers to teams.
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Dovetail is the world’s leading customer insights hub, leveraging the power of AI to make it easier for organizations to automatically centralize and transform scattered customer feedback into insights that drive decisions at every stage of the product development lifecycle.
By centralizing user feedback and providing smart features that uncover valuable insights faster, Dovetail helps you identify problems faster, prioritize roadmaps more confidently, and supercharge your strategy to deliver more innovative products. And all while aligning your organization to put the customer first and make better decisions every day. From user interviews to sales calls to support tickets and beyond, transform messy customer data into actionable insights that scale over time.
AI is instrumental in unlocking the power of your customer data—but only Dovetail offers the safest, most secure and compliant, made-for-research tool that puts the safety of your data first. We limit the number of sub-processors we use, and our AI features are powered by tailored AI infrastructure on top of Amazon Web Services (AWS), meaning your data will always belong to you. Your data won’t be used to train models for other Dovetail customers or AI tools like ChatGPT.
Product Teams (across research, design and product management):